Data Overload From Link Extraction Software to Sentiment Analysis

Marketing, Design and More

Data Overload From Link Extraction Software to Sentiment Analysis

Identity resolution

In today’s day and age, it is difficult to get through a single day without having some interaction with technology. We are becoming increasingly more dependent on the digital world, and becoming more technologically savvy would behoove each and every one of us. Getting to know as much about evolving and progressing technology is a great way to stay relevant and get a step up in the work force and everyday life.

From link extraction software to social media data analysis
, there are a number of different ways that society and different organizations or companies use technology to understand the overload of data that comes with the mass of people getting online and connected.

Link extraction software for SEO purposes and more

There are a number of tools to collect and analyze data for a number of reasons. For example, link extraction software is often used as a way to interpret search engine optimization data such as anchor text information and other valuable site data. Other devices to use for analytical purposes include entity extraction tools and sentiment analysis software. While entity extraction is used to look at raw text to determine specific people, places, events, and the like, sentiment analysis is used to examine positive or negative reactions to products and ideas. And that is just a glimpse into the world of combing through, interpreting, and applying data.

The age of information

Knowledge is power. This phrase is a well known one, and well proven. Knowledge and information are incredibly important to have, not just because they lead to power, but because using it correctly can lead to the more responsible application of it. And as we delve deeper and deeper into the information age, it is hard to fathom just how much information there is, and it continues to grow. It is projected that by 2018, there will be 2.67 billion individuals using social media around the globe. And over the last several years, there has been a massive amount of new information generated.

The International Data Corporation, or the IDC, has projected that by 2020, there will be more than 40 zettabytes in the digital world, which amounts to about 1.7 megabytes of new data generated for each individual, each second of every single day. To clarify, a zettabyte is one sextillion bytes, or 1,000 to the seventh power. Another way to look at it would be the number one followed by 21 zeros.

This age of information is an incredible one. We continue to advance, innovate, and discover. And as long as we can learn to live in harmony with the planet and those around us, chances are there are far greater things in our collective future.

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